State of Competitive & Market Intelligence in 2023
In February 2023 we surveyed our client services teams to better understand the happenings within the competitive and market intelligence organizations they serve. We captured data inputs on approximately 50 large global technology firms, collectively representing billions of dollars in annual revenue and millions of total employees.
In this report you'll find:
Analysis of the overall trends we see in technology vendor CI/MI functions for 2023
Deep dives into structure and size of CI/MI functions, CI/MI function changes for 2023, and more
Expectations for the use of tools such as generative AI in the coming year
