2025 Digital Transformation Predictions
Strategy consulting, generative AI (GenAI) and ecosystem intelligence will upend expectations in 2025 with wildly varying results for the IT services companies and consultancies that TBR tracks and for their technology partners. Strategy consulting’s rebound will come from a renewed push for growth, underpinned by business model reinvention. GenAI will profoundly change the structures and business models of IT services companies and consultancies, all while enterprises struggle to take GenAI to scale.
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